The Network
The success of PC Helpers is based on the knowledge that
hundreds of small business owners and home office users
require prompt, on site IT service and attention. The goal - to work with customers to offer and design solutions for
their IT and communication problems.
The
PC Helpers network of licensees means that customers are not
dependant on just one person - they still have the
advantages of working with someone local who wants to
satisfy their customer requirements quickly and cost
effectively; yet has access to the wide range of skills
and abilities provided by the integrated PC Helpers network
of licensees via our licensee tools.
Operations, Products & Services
A full compliment of computer and related services are aimed
at business owners, home office users and private home
users. Licensees primarily provide onsite services to
satisfy the needs of this market, which include, but are not
limited to:
o Onsite hardware setup and support
o Onsite hardware troubleshooting
o Independent advice (onsite or by phone)
o Onsite Internet and Email set up and advice
o Onsite networking (licensees can supply hardware)
o Onsite regular cleaning and maintenance
o Onsite software set up and support
o Onsite software troubleshooting
o Onsite training and assistance
PC
Helpers licensees are not bound to what services they can or
cannot provide – PC Helpers licensees usually carry their
own limited stock of hardware (ADSL modems, wireless
routers, RAM, hard drives, monitors, etc) – licensees are
not bound to sell at any specified prices.
The demographics of the licensed area means you will be
provided with direct leads from your licensed zone – leads
generated for unlicensed areas will be provided to the
closest licensee. Being predominantly based in regional
areas, we have many unlicensed country areas which will
generate additional leads for you (for either yourself or a
subcontractor to complete).
A fully developed website has been developed and promotes
both online service requests, and access to a 1300 number –
always to be answered by a receptionist that will handle the
call and Email through service job requests to
individual licensees. PC Helpers has established
relationships with major IT distributors covering all major technology
brands.
The
Customer
The target market is small business, home office and private
users, with the 35+ age group holding the lion’s share
of the market.
Businesses can either be provided account facilities by
individual licensees, or our experience has seen that sales
are generally cash or COD – some licensees choose to get a
mobile EFTPOS machine via Bendigo Bank or ANZ.
Marketing
Our brand name is very specific, and obviously very
identifiable. Our predominant brand name is used
consistently on all stationary, including licensee business
cards, our website, advertisements, etc.
PC Helpers merchandise and branding is assisted by the
continual appearance of “Eddy” – our PC Helpers ambassador!
We
have a range of PC Helpers merchandise that comes with your
opening package which includes mouse mats, branded shirts,
branded polar fleece vests, brochures, and introductory
business cards.
Our opening package also includes a fully funded advertising
campaign in your area – these marketing efforts can involve
advertising in local newspapers, radio (both commercial and
community stations), group entry in the Yellow Pages and we
rely significantly on mailbox drops to licensed areas.
We also anticipate regular press releases to
community newspapers to gain additional exposure to the PC
Helpers brand name.
Our very modern and user friendly website has been search
engine optimized, and hosted on a very identifiable address
at pchelpers.com.au. Unlimited Email addresses can be
provided to licensees on the PC Helpers domain name, which
features both POP3 and webmail access.
Premises
As an onsite service based network, PC Helpers does not
require shop fronts – this makes your operating costs less
as you can be based from home. Provided you have your own
reliable
transport,
Email address, a phone, your own billing system for your
accounting, great communication skills and expertise in the
IT Support industry you are bound to make a great PC Helper.
Whilst PC Helpers aims to generate as many leads as
possible for licensees, individual licensees operating under
the PC Helpers brand name are still responsible for as much
growth as possible - as a further option, full sign written
car artwork designs can be provided to gain additional
exposure.
Management & Staff
Joining the PC Helpers network, you are running your own
business – you can run your business on your own or utilize
sub contractors to leverage the profitability of the
business.
Business, marketing and technical advice can be provided at
any time at no further charge to licensees.
The Investment
A key part to the success of your territory will be your
100% investment of time and energy. We are in this together
- the more s uccessful
your business is, the more happy customers we all have.
The investment is made up of three components:
1. An upfront purchase price (price dependant on population
of area).
2. A monthly network fee invoiced to you, used towards
ongoing “group” advertising (i.e. mailbox drops,
newspaper and Yellow Pages).
3. Some additional individual funds (up to your discretion
for additional marketing activity you may want to undertake) needs to
be kept in mind. All template artwork can be provided to you
for your own ongoing promotions. At any time we can supply
(within 14 working days) any of the already designed varios
styles business cards
in various - 50% introductory discount, next
service free card, referral cards, etc - at our suppliers
cost price.
Additional items can be purchased at any time via the
Licensees Online Portal - clothing, mouse mats, pens, stress
balls and much more.
Please contact
Dale Blake on 0405 373 434
for further information about investing in
becoming the next PC Helper!
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